F1 midfield teams scrap for $9 million
Sixth in F1 is not a sexy battle, but for Force India, Sauber and Toro Rosso, all separated by less than 20 points, the ultimate prize is nearly $10 million according to the income distribution system of the Concorde Agreement. "We will move heaven and hell for this sixth place" said team boss Peter Sauber.
5 October 2011 - Source
ej Eddie Jordan
Jake, I have to make a point here if I may. F1 is a true battle for survival for these guys, and to trivialise it by trying to make it sexy, as it were, is an insult to the honest mechanics of these small teams. Back in the Jordan days we were rivaled only by McLaren as being the most serious and least sexy team in the paddock. For the fan's sake let's hope that Vettel retires from every remaining race and Button wins the championship like he deserves. To finish my point, we absolutely need to make F1 more sexy to attract new sponsors for the small teams, who it must be said rely on gimmicks to survive in what it must be said is a tough environment.